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Search Market Share: Yahoo Hits New Low About To Slip Into Single-Digits

On the heels of Yahoo’s Q1 2014 earnings in which its search business showed signs of life comScore released new monthly search market share figures for the US market. They show Yahoo with 10.1 percent of the market — a new low for the company. It would appear that Yahoo is continuing… . About SEO, …

searchengineland.com - Tuesday, April 15, 2014 - 2:55 Loading+Bookmark  

10 Surprising Facts About “Keyword (Not Provided)” For Paid Search

Earlier this week, everyone went bananas over a rumor that paid search query data was disappearing and that third party tools providers would be slammed. In my article, I’ll clarify fact from fiction. Here are 10 things you need to know about the Keyword (Not Provided) for paid search issue: 1. Can… . About SEO, …

searchengineland.com - 1 week ago Loading+Bookmark  

What Matt Cutts Said About Directories And A Discount

  A while back I asked Best Of The Web (BOTW) President Greg Hartnett about a change the directory had implemented, seems they added nofollow attributes to their Sponsored Link section.  Regular directory listings were still attribute free but sponsored links went pink.  I was curious to know why they made this change so I asked, here …

linkspiel.com - 2 weeks ago Loading+Bookmark  

What Google Thinks About Certain Links

Google engineer Matt Cutts uploaded a couple new videos recently focused on specific link building tactics and what Google thinks of them. I transcribed a couple of the vids and wanted to share one here along with a handful of thoughts and observations.  I numbered (in red) behind the sentences I wanted to comment on. …

linkspiel.com - 2 weeks ago Loading+Bookmark  

4 Revealing Facts About How Consumers Search And Buy Online

A recently released study by retail engagement firm Parago examined how consumers research and buy across several product categories. The research is chock full of insight about how people buy, with broad implications for digital marketers. I want to focus on one aspect of the research: insight… . About SEO, PPC, SEM, Search Engines & …

searchengineland.com - 2 weeks ago Loading+Bookmark  

Content Marketing Metrics Your CEO Cares About

I was thinking of calling this post “Escape From The Data Dump” but then it might devolve into a series of Kurt Russell references and I don’t want to distract from the point. The point being that as marketers, it’s easy to get overwhelmed by what feels like a metrics overload. We have access to …

poweredbysearch.com - 2 weeks ago Loading+Bookmark  

Want News About New York In Yahoo News? Too Bad.

If you try to search Yahoo News for [new york], you will be out of luck. Yahoo News is returning an error that reads “we did not find results for: new york.” Here is a screen shot: Other states do work, such as Florida or California, but not New York. Why? We are not sure, …

searchengineland.com - 2 weeks ago Loading+Bookmark  

Selling Links To A Big Brand? Here’s Why You Don’t Tweet About It

Here’s a lesson in how not to sell links. As Search Engine Roundtable pointed out this morning, someone named “Vince” from WebDesign.org is using Twitter to contact companies about renewing paid links that are about to expire. You can look at the @vitaliykoloswdl account and see… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - 4 weeks ago Loading+Bookmark  

Why You Shouldn’t Worry About SEO Costs But Focus On What It Earns

You’re at Victoria Park in Ontario, preparing to swing from an 80-foot cliff and fly 200 feet across Elora Gorge before rappelling down to the river like a human spider. Your guide asks you to pick a rope. Would you ask for the cheapest rope — or the strongest? Will you look for the… . …

searchengineland.com - 1 month ago Loading+Bookmark  

Up-Close @ SMX West: Time To Think About Life Beyond Google

With algorithm updates happening more frequently than ever and Google continuously working to keep searchers on the result page, companies need to make a conscious effort to broaden their marketing efforts and move beyond Google. In the “Life Beyond Google: Diversifying Your Efforts” session at SMX… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - 1 month ago Loading+Bookmark  

#SMX Liveblog: Why The Display Ad Of The Future Is All About You (#ms4)

#SMX Liveblog: Why The Display Ad Of The Future Is All About You (#ms4) was originally published on BruceClay.com, home of expert search engine optimization tips. This session is all about the future of online display advertising, or, as the SMX agenda puts it: “A landscape very different than today’s, and one that disrupts current …

bruceclay.com - 1 month ago Loading+Bookmark  

Google Is Sending Notifications About Duplicate Listings Issues In Google Places by @mattsouthern

Google has been sending notifications via email to business owners about issues related to duplicate Google Places listings. I received such an email a few days ago, but thought it may have been an isolated occurrence until I saw more business owners and SEOs saying they received the same thing. The email being sent out …

searchenginejournal.com - 1 month ago Loading+Bookmark  

What your Company can Learn from these Bloggers’ About Pages

Ever hear how the About Page is “one of the most visited pages on your website”? I’ve done some digging, and it turns out, that statement is not just an exaggeration. Out of slightly over 2 million total pageviews Distilled.net got in 2013, the About Section had 96 thousand of those views, coming in as the …

distilled.net - 1 month ago Loading+Bookmark  

What 4 Guys in a Basement can Teach You about Inbound Marketing

If you’re involved with inbound marketing in even the slightest sense, you’ve probably heard that content is king. In fact, that phrase has been used so often that it’s become something of a cliché. You may also be familiar with the fact that successful inbound efforts require a reasonably transparent relationship between the customer and …

poweredbysearch.com - 2 months ago Loading+Bookmark  

25 Things You Didn’t Know About Snapchat by @albertcostill

Imagine if you were one of those students in attendance back in April 2011 when Evan Spiegel presented his idea for his final project: a mobile app where photos could be shared, but only for a matter of seconds before permanently disappearing. At the time, his classmates at Stanford thought this wasn’t exactly a great …

searchenginejournal.com - 2 months ago Loading+Bookmark