Tag Archives | Google’s

Google’s Matt Cutts Stops By WebmasterWorld After Three Years Of Silence

The last time Matt Cutts of Google posted something at WebmasterWorld was over three years ago on January 4… Search Engine Roundtable

seroundtable.com - 2 months ago Loading+Bookmark  

Google’s Matt Cutts: Backlink Relevancy Is A Big Win In Terms Of Search Quality

In today’s video from Matt Cutts, Google’s head of search spam reaffirms the significance of backlinks. The video is in response to the following question: Does the big G have a version of the search engine that totally excludes any backlink relevancy? I’m wondering what search… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - 2 months ago Loading+Bookmark  

Google’s Patent on Site Speed as a Ranking Signal

On April 9th, 2009, many people developed an interest in speeding up their websites, after reading a post on the Google Webmaster Central Blog – Using site speed in web search ranking. On the same day, Google’s Matt Cutts published Google incorporating site speed in search rankings on his blog. These posts introduced site [...] …

seobythesea.com - 2 months ago Loading+Bookmark  

Google’s Matt Cutts On Being A Spam Fighter: Looking For Patterns & Always New Spam Efforts

Google’s head of search spam, Matt Cutts, posted a longer video today answering what it is like to fight webspam at Google. The questions posed by Brian Harnish of Westminster, California were: What is a day in the life of a search spam team member like? What is the evolution of decisions in… . About …

searchengineland.com - 2 months ago Loading+Bookmark  

Official: Google’s Sridhar Ramaswamy Takes Over Ads & Commerce, As Wojcicki Heads To YouTube

With today’s news that Google ads veteran Susan Wojcicki has is now heading YouTube, Google tells Search Engine Land that Sridhar Ramaswamy will lead the ads and commerce team. Ramaswamy and Wojcicki, who’ve both shared the title of SVP, Ads & Commerce, have been jointly running the… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - 2 months ago Loading+Bookmark  

Google’s Latest Manual Action Penalty: Spammy Structured Markup

Google has recently began sending a new manual action spam notification to webmasters for “spammy structured markup” also known as rich snippet spam. This comes after Google dropped 15% of the rich snippets, setting the bar higher for what sites are able to display rich snippets in the… . About SEO, PPC, SEM, Search Engines …

searchengineland.com - 2 months ago Loading+Bookmark  

Google’s DoubleClick Search Ramps Focus On PLAs And Ecommerce With New Commerce Suite

In a sign of where its focus lies and the growing importance of PLAs in the search ecosystem, today Google is introducing the DoubleClick Search Commerce Suite, what it calls “a smarter, faster, product-centric layer to search management”. The Commerce Suite is comprised of two new… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - 2 months ago Loading+Bookmark  

Google Warns German Webmasters That Paid Links Violate Google’s Guidelines

Google’s head of search spam, Matt Cutts, posted on Twitter this morning, another stern warning to German webmasters about a link penalty looming for them. Matt Cutts tweeted: A reminder (in German) that paid links that pass PageRank violate our guidelines: http://t.co/u1MpvL7kh4 — Matt… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 2 months ago Loading+Bookmark  

Google’s Matt Cutts: Don’t Use Article Directories For Link Building

In a short video yesterday, Google’s Matt Cutts told webmasters and SEOs not to use article directory sites for link building strategies. Well… Search Engine Roundtable

seroundtable.com - 3 months ago Loading+Bookmark  

Google’s Top 20 Most Expensive PPC Keywords

How does Google make its money? Believe it or not but 97% of Google’s revenue comes from pay per click (PPC) advertising through AdWords. People often wonder which are the most expensive keywords in Google AdWords. The list and infographic below indicate the 20 most expensive keywords and their top cost per click. Top 20 …

poweredbysearch.com - 3 months ago Loading+Bookmark  

Google’s Matt Cutts: Don’t Try To Build Links Through Article Directories

Matt Cutts, Google’s head of search spam, posted a video answer encouraging webmasters not to use article directory web sites with the goal of building links. The question posed was: Links from relevant content in article directories — Seen as good or bad? eg. I link my beauty website from a… . About SEO, PPC, …

searchengineland.com - 3 months ago Loading+Bookmark  

Google’s Latest Search Trick: “As The Crow Flies” Distance Calculation

Move over, pandas. Fly away, hummingbirds. Waddle away, penguins. Google has a new animal friend: crows. But unlike its past associations with the animal world, this one isn’t about SEO or algorithms — it’s a new search trick that adds distance calculation to Google’s OneBox… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 3 months ago Loading+Bookmark  

Two Truths and Lie About Google’s Dynamic Remarketing (Plus Set Up Tips)

Last year Google announced that it was offering Dynamic Remarketing directly through AdWords, using the improved “smart” remarketing pixel and pulling in product details dynamically from advertisers Merchant Center accounts.  This strips out the need to engage a designer or third party to test dynamic remarketing, and puts control directly into the hands of the …

seerinteractive.com - 3 months ago Loading+Bookmark