Tag Archives | Guide

A 6-Step Guide for Repurposing Content

A 6-Step Guide for Repurposing Content was originally published on BruceClay.com, home of expert search engine optimization tips. People consume content in a myriad of ways: they can read it, they can hear it, they can watch it. And everyone has a preference for how they’d like to consume their content. So, marketers, are you …

bruceclay.com - 22 hours ago Loading+Bookmark  

Twitter Cards: A Quick Start Guide

Twitter cards are one social media marketing tool you can’t afford to ignore. By going beyond basic tweets to include videos, pictures, and other information, your business can integarate a transactional message into the conversation. Search Engine Watch – Latest

searchenginewatch.com - Monday, July 28, 2014 - 8:06 Loading+Bookmark  

10 Questions to Guide Your Best Link Building Campaign

One of the most common questions small business owners ask is surprisingly simple; How do I start link building? Unfortunately, building a powerful link building campaign cannot be summed up in a short step-by-step. The best place to start is by seeking an understanding of how you want to execute link building to meet your …

searchenginepeople.com - Friday, July 25, 2014 - 8:10 Loading+Bookmark  

5 Content Questions to Guide Your Site Redesign

There’s a lot to consider when you decide to redesign your website – it must provide a good user experience, be mobile-friendly, and not lose rankings. But there are also five important content questions to consider before revamping your website. Search Engine Watch – Latest

searchenginewatch.com - 1 week ago Loading+Bookmark  

How to Master SEO with Google Analytics – Beginners Guide

Rankings are a great measure of SEO success. They don’t paint the whole picture though. You may know that what you do is working. But what about your boss, a business partner, client, spouse or whoever else you have to report to? Current rankings for a particular keyword are not enough to convince them to… …

blog.positionly.com - 1 week ago Loading+Bookmark  

Guide To Optimizing Client Sites 2014

For those new to optimizing clients sites, or those seeking a refresher, we thought we’d put together a guide to step you through it, along with some selected deeper reading on each topic area. Every SEO has different ways of doing things, but we’ll cover the aspects that you’ll find common to most client projects. …

seobook.com - 2 weeks ago Loading+Bookmark  

Guide to Google Analytics Demographics Reports: Age, Gender & Interests

We now have some very powerful data at our fingertips to help us understand our website audience much better. Here’s how you can use the Google Analytics Demographics reports to make some great data-driven improvements to your website. Search Engine Watch – Latest

searchenginewatch.com - 2 weeks ago Loading+Bookmark  

A Nutshell Guide To a Successful Office Move

Joining the Builtvisible team just over two years ago I have always had the exciting task of getting us from A to B with our office moves. In December 2013 we made the decision that we were close to growing out of our lovely Shoreditch High Street office and therefore ready to begin the search …

seogadget.com - 2 weeks ago Loading+Bookmark  

Google’s Quality Rating Guide Leaked Again; Here Is Version Five

Google’s Quality Rating Guidelines document has been leaked once again! Version 5.0 was leaked a few days ago, where Google has reportedly completely revamped the guidelines. Jennifer Slegg has documented most of the new guidelines on her blog. You can also read the full new 160 page… . About SEO, PPC, SEM, Search Engines & …

searchengineland.com - 2 weeks ago Loading+Bookmark  

New Google Quality Rating Guide: Reputation and Expertise Get Hotter!

Here’s the summarized adapted script of the video: Thom: We are hanging out with Internet Marketing Ninjas today and we’ve got Jim Boykin, CEO Internet Marketing Ninjas, Ann Smarty who in charge of communities and social for us. My name is Thom Craver. I’m the field development and IT. And are wonderful guess today is …

internetmarketingninjas.com - 3 weeks ago Loading+Bookmark  

Beginners Guide to Majestic SEO (Video Tutorial)

Majestic SEO is an excellent tool for link builders for performing a backlink analysis of competitors sites. It gives a lot of useful data and can be look at as a whole suite of tools. Below is a beginners Majestic SEO tutorial that gives details on which information the tool provides and how to interpret …

poweredbysearch.com - 3 weeks ago Loading+Bookmark  

The simplest guide to better blogger partnerships – Part 2

Before you start, I know the above picture (of Walter Johnson and Calvin Coolidge shaking hands after the Senators won the AL in 1924, which I subsequently edited) is a huge generalisation of the relationship between brands and bloggers, but I put it here because it made me laugh. Go on, laugh at it as well, …

seoptimise.com - 3 weeks ago Loading+Bookmark  

Publisher Guide for Adding Custom Variables in Google Tag Manager

This detailed step-by-step guide will teach you how to install publisher-centered Google Analytics custom variables using Google Tag Manager. Here’s how to install the Category, Content Type, Publication Date, and Author customer variables. Search Engine Watch – Latest

searchenginewatch.com - 3 weeks ago Loading+Bookmark  

A Simple Guide to Identifying & Recovering From Google Penalty

The word penalty has never had any positive connotation to it, it is always associated with some form of punishment. For site operators, a Google penalty is no different, although the severity of the punishment depends largely on your own actions, and it is never permanent. Unless you take no steps to correct your actions…. …

blog.positionly.com - 3 weeks ago Loading+Bookmark  

A Beginner’s Guide to Rich Snippets

Like the canonical tag we recently discussed, the use of Rich Snippets (or Schema.org markup) is by no means mandatory, but it does benefit search engines, users and yes, even site operators. The big difference though is that, unlike the canonical tag, the benefit is more noticeable to all involved: The search engines are able… …

blog.positionly.com - 4 weeks ago Loading+Bookmark