Tag Archives | Local

Pigeon: Search Engine Land’s Name For The New Google Local Search Update

Last night, Google released a pretty significant local search algorithm update. Google told us there was no internal name for the update but now that we see that this update was fairly significant, so we decided to give it a name: Pigeon. Pigeon is the name we decided on because this is a local… . …

searchengineland.com - 8 hours ago Loading+Bookmark  

Google Updates Local Algo with More Web Based Signals – Turmoil in SERPS

Last night just before going to bed reports (h/t to Brian Mayo) started drifting in about missing 7 packs in the real estate results. Map results that had been showing on almost all real estate related searches had disappeared from the results as have DUI lawyers. Around that same time Searchineland reported that Google was reporting a …

blumenthals.com - 20 hours ago Loading+Bookmark  

Google Updates Local Search Algorithm With Stronger Ties To Web Search Signals

Google has released a new algorithm to provide a more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals. The changes will be visible within the Google Maps search results and Google Web search results. The core changes are behind… . About SEO, PPC, SEM, Search …

searchengineland.com - Thursday, July 24, 2014 - 5:45 Loading+Bookmark  

Yelp Trends Tool Reveals Ten Years Of Local Reviews Data

Yelp is ten years old this year. Since 2004 the company says that it has collected 57 million reviews from users in nearly 100 cities in more than 20 countries. Yelp is now making that data accessible through a new Yelp Trends tool. Similar to Google Trends but more narrowly focused, the Yelp tool… . …

searchengineland.com - Thursday, July 24, 2014 - 11:45 Loading+Bookmark  

Listing Management: The Required Foundation for Local SEO

Effective listing management trumps all other local SEO efforts. It has been and continues to be the required foundation for a successful local SEO program. Consider these four major factors when creating your listing management strategy. Search Engine Watch – Latest

searchenginewatch.com - Thursday, July 24, 2014 - 6:06 Loading+Bookmark  

Foursquare Goes All In With Personalized Local Search by @mattsouthern

Today, Foursquare unveiled a new look, new logo, and most importantly they announced a new feature that will be a core focus of their business going forward – personalized local search. Local search, as we know it today, doesn’t “get” its users, Foursquare contends. With that being the case, we all get similar results when …

searchenginejournal.com - Wednesday, July 23, 2014 - 8:09 Loading+Bookmark  

Foursquare Sneak Previews New “Personalized Local Search” & Moves All Check-Ins To Swarm

If you’ve been one of the few fearless folks holding out from updating their Foursquare app, your days are numbered. In a blog post and an email sent out to early adopters , Foursquare alerted its constituency that as of tomorrow all check-ins will be required to occur on Swarm, the new hub… . About …

searchengineland.com - Wednesday, July 23, 2014 - 7:45 Loading+Bookmark  

Automated Tools To Help Local Businesses Tackle Online Marketing

When asked to rate their biggest challenges with managing digital media for their business, 47% of local business owners said they don’t have enough knowledge or expertise; 43% said they don’t have enough time; and 26% said they don’t have enough resources, according to a Local… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - Wednesday, July 23, 2014 - 1:47 Loading+Bookmark  

A Review Handout Alternative: Try P&P To Get More Local Reviews

Everyone knows how important reviews are — they factor in to the local algorithm and they play a huge part in click-throughs and building trust. Good reviews can make you, and bad reviews can break you… so businesses do everything they can to get positive reviews. Since Google doesn’t… . About SEO, PPC, SEM, Search …

searchengineland.com - Monday, July 21, 2014 - 7:46 Loading+Bookmark  

Local Keyword Research in 2014 and Beyond

Last year I did a lot of writing around the web focused on local keyword research, so much so that I had vowed not to do any content on the subject matter in 2014, but alas here we are and I'm doing another piece on local keyword research. Overall the fundamentals of local keyword research …

searchenginepeople.com - 1 week ago Loading+Bookmark  

Bing Ads Refines Local Targeting Features

Today, Bing Ads released new interface updates and features for location targeting.   Radius targeting is now more granular and available in kilometers as well as miles. You can set radius targeting in 1 mile or 1 kilometer increments, up to 500 miles or 800 kilometers. Previously targeting… . About SEO, PPC, SEM, Search Engines …

searchengineland.com - 1 week ago Loading+Bookmark  

How To Use Google’s Newest Tool For Your Local Business

Google has made life a whole lot easier for local business owners. Google My Business is a unified interface designed specifically for local businesses and large enterprises. It was created to be a user-friendly platform and the quick tutorial below can help almost any business owner get started. A short overview of Google's latest brain …

searchenginepeople.com - 2 weeks ago Loading+Bookmark  

Free Local SEO Report Card

Local SEO continues to evolve, so how do you stay on top of your game? With frequent changes to search engine algorithms and services, there’s always a lot elements to consider. With our Local SEO Report Card, you’ll be able to grade your efforts and learn all of the latest local tips and tricks. Don’t …

poweredbysearch.com - 2 weeks ago Loading+Bookmark  

How Local SEO Automation Delivers Results for Multi-Location Businesses – July 15 Webcast

Digital Marketing Depot presents “How Local SEO Automation Delivers Results for Multi-Location Businesses” this Tuesday, July 15 at 1 PM EDT. Bill Connard of Rio SEO will discuss the planning, execution, measurement and ongoing optimization needed for effective local SEO. We’ll… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 2 weeks ago Loading+Bookmark  

YP’s “Mybook” Makes Local Search More Social

Local search provider YP has been investing in its mobile app, doing brand advertising and generally seeking ways to better compete with rivals such as Google, Foursquare and Yelp. It doesn’t have the reach of Google or the content of Yelp but with its mybook feature the company may have… . About SEO, PPC, SEM, Search …

searchengineland.com - 2 weeks ago Loading+Bookmark