Tag Archives | Mobile

Survey: Older Generations Embrace Mobile As Local Shopping Companion

Conventional wisdom tells us that younger generations trump older generations in their use of mobile devices during the local purchasing process. While teenagers use their smartphones at every opportunity to find local businesses, read reviews and scan deals, their parents and grandparents rarely… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Monday, April 14, 2014 - 6:56 Loading+Bookmark  

Search Was Largest Digital Channel In 2013 ($18.4B), Mobile Fastest Growing ($7.1B)

This morning the IAB released its full year 2013 report on digital ad revenue. Last year online advertising generated $ 42.8 billion, which exceeded broadcast TV for the first time, by nearly $ 3 billion. However broadcast and cable TV combined were worth $ 74.5 billion. After TV (as a whole) the… . About SEO, …

searchengineland.com - 1 week ago Loading+Bookmark  

Strong Start: Paid Search Grew 25 Percent In Q1, Mobile Shot Up 135 Percent YoY [Covario]

Covario released its Global Paid Search Spend Analysis for the first quarter of 2014 today. Its client set — made up of enterprise technology, consumer electronics, and retail advertisers –increased paid search spend on mobile devices by 135 percent year-over-year and 35 percent over… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 2 weeks ago Loading+Bookmark  

Paid Search Spend Rises 8 Percent In Q1, Mobile Shows Signs Of Maturing [Report]

In the first quarter this year, U.S. search advertising spend rose 8 percent when compared both quarter-over-quarter (QoQ) and year-over-year (YoY) according to IgnitionOne’s latest report which looks at the campaigns run through its digital marketing platform. In Q1 2014, paid search clicks… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 3 weeks ago Loading+Bookmark  

Survey: Search Engines Dominate Mobile Product Research

Last week, Local Corporation released survey results from its latest round of consumer mobile shopping research. The company is promoting a new version of its local-mobile shopping app Havvit. The survey was conducted in March and carried out by the Chicago-based e-tailing group and consisted of… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - 3 weeks ago Loading+Bookmark  

Car Makers Drove 14.4 Million Clicks From Google Ads In 2 Months (And That Doesn’t Include Mobile)

A whopping 177 automotive manufacture sites drove 14.4 million paid search clicks from Google ads on desktops and tablets this January and February. Of those 177 advertisers, the top 20 advertisers (roughly 11 percent) accounted for 81 percent of the paid search clicks in the two month period,… . About SEO, PPC, SEM, Search Engines & …

searchengineland.com - 3 weeks ago Loading+Bookmark  

Bing Ads Launches Product Ads In U.S., Mobile Version Now In Beta

After months of testing, Product Ads are now available through Bing Ads in the U.S. Like AdWords Product Listing Ads (PLA), Bing’s version are powered by merchant product feeds. The ads display on the Yahoo Bing Network for commerce-related searches and feature a product image, title, price… . About SEO, PPC, SEM, Search Engines & …

searchengineland.com - 3 weeks ago Loading+Bookmark  

Google’s Mobile Ordering Ahead Patent

Will Google be transforming the way that we order from restaurants and other merchants such as pharmacists? A patent application published by Google this past week points to the possibility. Google has been experimenting with showing menus from restaurants in its search results recently, and added them as reported in Search Engine Land on Friday …

seobythesea.com - 4 weeks ago Loading+Bookmark  

Okay Google: Take A Photo/Video Comes To Google Mobile Search

Google announced on Google+ that you can now ask your Android phone to take a photo or a video by saying, “Ok Google,” then “take a photo” or “take a video.” This will launch the Android camera app in the photo or video mode so you can quickly take a photo. I… . About SEO, …

searchengineland.com - 1 month ago Loading+Bookmark  

Google’s Matt Cutts: Mobile Sites For “Most Part: Only Impact Mobile Search Results

At SMX West, Google’s Matt Cutts said something very interesting. I tweeted it and Matt Cutts responded but that made it even more interesting… Search Engine Roundtable

seroundtable.com - 1 month ago Loading+Bookmark  

Matt Cutts: Google Mobile Queries May Surpass PC Search This Year

Speaking at SMX West last week Google’s Matt Cutts said that he “wouldn’t be surprised” if mobile search exceeded desktop queries this year. A similar comment was made by a Google speaker informally during a roundtable discussion at the International Franchising Association… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 1 month ago Loading+Bookmark  

Matt Cutts Explains How To Let Google Know When There’s A Mobile Version Of A Page by @mattsouthern

Matt Cutts, Google’s head of search spam, answers a question about mobile sites in his latest Webmaster Help video where a user writes in to ask: Is there a way to tell Google there is a mobile version of a page, so it can show the alternate page in mobile search results? Or similarly, that …

searchenginejournal.com - 1 month ago Loading+Bookmark  

Up-Close @ SMX West: Experts Weigh In On Mobile SEO Best Practices

What’s your best mobile SEO solution? Responsive design? A mobile dedicated site? An app? Four mobile SEO pros gave their expert insights on how to create successful mobile SEO strategies during the  “Best Practices in Mobile SEO” panel yesterday at SMX West. Moderated by Search… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 1 month ago Loading+Bookmark  

#SMX Liveblog: Capturing the Mobile Paid Lead #23C

#SMX Liveblog: Capturing the Mobile Paid Lead #23C was originally published on BruceClay.com, home of expert search engine optimization tips. Moderator Greg Sterling drops a kernel of new info: if consumers have a negative map experience they’ll make that negative association with the brand. It’s important to make sure your brand’s data is right on …

bruceclay.com - 1 month ago Loading+Bookmark  

#SMX Liveblog: App Store Optimization & SEO for Mobile Apps #22C

#SMX Liveblog: App Store Optimization & SEO for Mobile Apps #22C was originally published on BruceClay.com, home of expert search engine optimization tips. If you have a mobile app, this panel covers opportunities to reach new users through mobile app SEO and App Store optimization. The What, The Why, The How Speaker: Ian Sefferman, CEO …

bruceclay.com - 1 month ago Loading+Bookmark