Tag Archives | Search

Study Shows Organic Search Responsible for 64% of Web Traffic by @mattsouthern

Groupon recently published a study showing that 60% of what Google Analytics defines as “direct traffic” is actually organic traffic. The study was conducted by Groupon’s Director of Product Management, who heads their organic search. In the study he shared details about an experiment that involved completely deindexing Groupon from Google for 6 hours. After …

searchenginejournal.com - 1 week ago Loading+Bookmark  

Daily Search Forum Recap: July 15, 2014

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… Search Engine Roundtable

seroundtable.com - 1 week ago Loading+Bookmark  

DoubleClick Search Solution Center Offers Wealth of Resources for Digital Search Marketers

We are pleased to announce a new resource for digital marketers and search marketers on Search Engine Land, the DoubleClick Search Solution Center. This new center contains a number of customer success stories told through videos, several white papers and case studies that explore the reasons and… . About SEO, PPC, SEM, Search Engines & …

searchengineland.com - 1 week ago Loading+Bookmark  

Mobile Paid Search Spend Up 98% Globally vs. Last Year [Report]

Covario released its quarterly report that looks at global paid search spend. Mobile online advertising saw a 98 percent increase in spend year-over-year (YoY) and 6 percent increase quarter-over-quarter (QoQ) globally. Overall, spend was up 21 percent Yo Search Engine Watch – Latest

searchenginewatch.com - 1 week ago Loading+Bookmark  

Mobile Paid Search Spend Up 98% Globally vs. Last Year [Report]

Covario released its quarterly report that looks at global paid search spend. Mobile online advertising saw a 98 percent increase in spend year-over-year (YoY) and 6 percent increase quarter-over-quarter (QoQ) globally. Overall, spend was up 21 percent Yo Search Engine Watch – Latest

searchenginewatch.com - 1 week ago Loading+Bookmark  

Paid Search Spend Rose 21 Percent YoY In Q2, With Mobile Up 98 Percent [Covario]

Global paid search investment continued its rise through the first half of 2014, according to Covario’s latest quarterly analysis of search spend. Overall spend among the firm’s clients rose 21 percent in the second quarter year-over-year, and 2 percent over the first quarter of 2014…. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 1 week ago Loading+Bookmark  

Should You Be Bidding On Your Brand Terms For Your Search Ads?

While many advertisers have bought into the idea of bidding on search terms that include their brand name, there are still plenty of smart people that question the incrementality of such a practice. We’ve questioned it ourselves, most recently in a 2012 study. That study looked at incremental… . About SEO, PPC, SEM, Search Engines …

searchengineland.com - 1 week ago Loading+Bookmark  

Google Search Censorship for Fun and Profit

Growing Up vs Breaking Things Facebook’s early motto was “move fast and break things,” but as they wanted to become more of a platform play they changed it to “move fast with stability.” Anything which is central to the web needs significant stability, or it destroys many other businesses as a side effect of its …

seobook.com - 1 week ago Loading+Bookmark  

Daily Search Forum Recap: July 14, 2014

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… Search Engine Roundtable

seroundtable.com - 2 weeks ago Loading+Bookmark  

Optimizing Across Paid & Organic Search: 3 Ways to Maximize Value

With more data available to help make smarter decisions, brands are being more strategic about when and where they overlap paid and organic efforts. Here are three things to think about for your brand as you optimize for paid and organic search. Search Engine Watch – Latest

searchenginewatch.com - 2 weeks ago Loading+Bookmark  

Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

The latest version of Google’s “human rater handbook” aka search quality evaluation guide has leaked once again, and gives us more clues into how Google determines quality, including how expertise, authority, trust and reputation factor. Search Engine Watch – Latest

searchenginewatch.com - 2 weeks ago Loading+Bookmark  

How To Control Your Video Search Result Listing

Search engine result pages is becoming plain again. With author pictures going away, who knows what other rich snippet will be affected next. But there’s no reason to be discouraged! We need to make the most of what we have now and if it’s gone one day, well, we’ll learn something else. That’s what makes …

internetmarketingninjas.com - 2 weeks ago Loading+Bookmark  

Daily Search Forum Recap: July 11, 2014

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… Search Engine Roundtable

seroundtable.com - 2 weeks ago Loading+Bookmark  

Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at hundreds of U.S. search marketers (SEMs) on Twitter to discover what topics they talked about and which content they consumed and shared. Search Engine Watch – Latest

searchenginewatch.com - 2 weeks ago Loading+Bookmark  

Search In Pics: Google Burgers, Android Dress Up & Inflatable Android Robots

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google At Unilever: Source: Google+ Android Dress Up: Source: Google+… . About SEO, PPC, SEM, Search …

searchengineland.com - 2 weeks ago Loading+Bookmark