Tag Archives | Social

How to Optimize Your Content Strategy With Social Listening

If you understand what your customers are saying, what they need, and how they want to get it, you can craft the right content that meets their needs. Here’s how social listening can help you optimize your content strategy. Search Engine Watch – Latest

searchenginewatch.com - Wednesday, July 23, 2014 - 6:06 Loading+Bookmark  

Two Tips to Declutter Email Inbox for the Social Media Marketer

Email inbox is the huge part of my productivity. I am using it as a task manager: it is easy to sort and organize email messages as separate tasks (with Thunderbird, I can also bring it to my desktop, and enjoy more flexibility with options). However as an active social media user, I have to …

internetmarketingninjas.com - Tuesday, July 22, 2014 - 8:10 Loading+Bookmark  

PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

Want to build your brand authority and trust while helping your SEO efforts? Turn to public relations. With these Facebook, Twitter, and LinkedIn tips, you and your community manager can easily start building a slew of influential media contacts. Search Engine Watch – Latest

searchenginewatch.com - Monday, July 21, 2014 - 6:06 Loading+Bookmark  

SOS: Save Our (Organic) Social

It is not exactly breaking news that brand page organic social efforts are being thwarted by Facebook’s algorithm changes, which are making it harder than ever to get your organic social updates seen by your desired audience. But all hope is not lost! There is a strategy that if implemented correctly can potentially improve your …

portent.com - 2 weeks ago Loading+Bookmark  

Mobile: 34% of Organic Search, 42% of Social Traffic in Q2 [Report]

RKG released its digital marketing report for Q2 2014 and found organic traffic comprised 31 percent of all website visits in Q2, and mobile traffic grew to make up 34 percent of those visits. Meanwhile, 42 percent of social visits came from mobile. Search Engine Watch – Latest

searchenginewatch.com - 2 weeks ago Loading+Bookmark  

Great Customer Experience & Active Social Presence Go Hand In Hand

Dolphins by LaPrimaDonna There is a saying with regard to customer service which states that a satisfied customer will tell one or two of their friends about a positive experience, whereas a dissatisfied customer will tell everyone they know about something negative. Of course now, in an age where everyone can have an audible voice …

searchenginepeople.com - 2 weeks ago Loading+Bookmark  

Social Media Marketing Gone Wrong

Social media can be an effective traffic driver when done well, but can truly alienate your customers when done badly, or when perceived to be done badly. Here are some major social media misfires, and how to avoid becoming the next social screw-up. Search Engine Watch – Latest

searchenginewatch.com - 2 weeks ago Loading+Bookmark  

YP Adds Social Sharing, Curated Collections to Mybook

YP, the local search site that says its apps and website are used by more than 70 million visitors each month, has updated its mybook experience to allow users to share their mybook collections via email, SMS, Facebook, and Twitter. Search Engine Watch – Latest

searchenginewatch.com - 2 weeks ago Loading+Bookmark  

YP’s “Mybook” Makes Local Search More Social

Local search provider YP has been investing in its mobile app, doing brand advertising and generally seeking ways to better compete with rivals such as Google, Foursquare and Yelp. It doesn’t have the reach of Google or the content of Yelp but with its mybook feature the company may have… . About SEO, PPC, SEM, Search …

searchengineland.com - 3 weeks ago Loading+Bookmark  

Structuring Your Social Media Reporting via Hootsuite Analytics – Considerations

Hootsuit has been around since 2008 and is currently one of the most popular ways to manage social messaging on Twitter, Facebook and more. When it was first launched it's main focus was on making it easier to manage multiple social media platforms through one interface. These days this is just one of the benefit's …

searchenginepeople.com - 3 weeks ago Loading+Bookmark  

Wanted: Session Ideas For SMX Social Media Marketing

We’ve begun planning for SMX Social Media Marketing 2014, a two-day, tactic-rich conference that covers all key issues for getting the most out of social media networks. The conference takes place at the ARIA Resort & Casino in Las Vegas, on November 19-20, 2014. Do you have a topic… . About SEO, PPC, SEM, Search …

- 3 weeks ago Loading+Bookmark  

How To Tap Into Social Norms to Build a Strong Brand

Posted by bridget.randolph In recent years there has been a necessary shift in the way businesses advertise themselves to consumers, thanks to the increasingly common information overload experienced by the average person. In 1945, just after WWII, the annual total ad spend in the United States was about $ 2.8 billion (that’s around $ 36.8 …

moz.com - 3 weeks ago Loading+Bookmark  

5 Laws You’ve Got to Stop Breaking on Social Media by @osbennn

Sometimes you don’t have time to follow all the best practices of inbound marketing. Or maybe your boss or client is standing over your shoulder, giving you instructions, and you don’t have the power or strength to argue anymore. In these situations, you can be forgiven for abandoning protocol. Just don’t forget the lines that …

searchenginejournal.com - 3 weeks ago Loading+Bookmark  

Google Closing Orkut, Their First Social Network

Google announced that after ten years, they will be closing down Orkut, their first social network. Google is shutting down the service on September 30, 2014 but the public communities will be archived and viewable starting on the shutdown date… Search Engine Roundtable

seroundtable.com - 4 weeks ago Loading+Bookmark  

Google to Close Orkut Social Netwok

Google is closing the doors on its social media service, Orkut, to focus on more profitable areas of its business. Search Engine Watch – Latest

searchenginewatch.com - 4 weeks ago Loading+Bookmark